Vitamin B Serum with Niacinamide

Protective daily serum
25ml / 0.84 fl oz
Rated 4.7 out of 5
Based on 96 reviews
Regular price $64.00 $30.00
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Hydrate, protect and revive your skin with this genius blend of B vitamins. Fortified with Niacinamide, Hyaluronic Acid, Panthenol and Copper Tripeptide, these powerful actives hydrate and shield the skin from damaging environmental aggressors, thereby reducing the appearance of premature ageing.

Take our Vitamins Quiz and receive the perfect AM/PM match for your skin needs. 

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Suited to

All skin types

Good to Know

  • pH of 5.2 - 5.6
  • Vegan
  • Cruelty-free
  • Clean Formula
  • AHA Free
  • Safe for pregnant and breastfeeding mothers
  • Made with locally sourced botanicals
  • Made with love in Australia

In a Clinical Trial...

Wrinkle depth was reduced by almost 31% after 8 weeks

See full clinical trial
Details
  • 5% Niacinamide (Vitamin B3) and 1% Panthenol (Pro Vitamin B5) enhance the skin's barrier function
  • Copper Peptides promote collagen production to firm and smooth the skin
  • Hyaluronic Acid boosts hydration
  • Chia Seed Extract helps to prevent water loss
Ingredients

Aqua (Water), Glycerin, Niacinamide, Methyl Gluceth-20, Salvia Hispanica Seed Extract, Sodium Pca, Panthenol, Phenoxyethanol, Ferulic Acid, Hyaluronic Acid, Polyacrylate Crosspolymer-6, Wheat Amino Acids, Caprylyl Glycol, Sodium Hyaluronate, Disodium Edta, Citric Acid, Lactobacillus Ferment, Copper Tripeptide-1, Hydroxyproline, Ci 42090 (Blue 1) (Fdc Blue #1-Aluminum Lake).


Formulated without Parabens, Sulphates SLS and SLES, Phthalates, Mineral Oils, Formaldehydes, Formaldehyde-releasing agents, Coal Tar, Hydroquinone, Triclosan, and Triclocarban.

Key Ingredients 

5% Niacinamide

5% Niacinamide

Works to help reinforce and enhance the skin’s barrier function. Can assist to reduce the appearance of uneven skin tone, fine lines and wrinkles and prevent trans-epidermal moisture loss.
1% Panthanol

1% Panthanol

Known to soothe, soften, and moisturise the skin, Panthenol (also known as Vitamin B-5) improves barrier function and helps to reduce the appearance of fine lines and wrinkles. It also has antibacterial and anti-inflammatory properties.
Copper Peptide

Copper Peptide

Peptide technology acts as a carrier to bring the copper trace element to the skin cells, promoting collagen which may then assist in skin firmness, smoothness and a reduction in the appearance of fine lines and wrinkles. 
Chia Seed

Chia Seed

A powerful humectant known to assist with wound healing, Chia Seed has anti-inflammatory, antioxidant and anti-irritant benefits as well as being pro-collagen synthesis.

How to Use

Press 2 or 3 drops each morning to a cleansed face, neck and décolletage.

Follow Vitamin B with your preferred Alpha-H daily moisturiser for maximum glow factor.

I have severely dehydrated skin that tends to flake. Using this morning and evening for a month, and my skin has transformed!
- Bamford
Customer Reviews
average rating 4.7 out of 5
Based on 96 reviews
  • 5 Stars
    83 Reviews
  • 4 Stars
    5 Reviews
  • 3 Stars
    2 Reviews
  • 2 Stars
    3 Reviews
  • 1 Star
    3 Reviews
92% of reviewers would recommend this product to a friend
96 Reviews
Reviewed by Megan R.
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Dry
Skin Concerns
  • Dryness
  • Fine Lines & Wrinkles
Rated 5 out of 5
Review posted

Wish I had started earlier.

I have been wanting to try this serum for so long and now I wish I had started using it so much earlier.

I use the Vitamin B in my night time regime and there is a noticeable difference in the plumpness and hydration of my skin in the morning.

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Reviewed by Heather F.
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Sensitive
Skin Concerns
  • Fine Lines & Wrinkles
Rated 5 out of 5
Review posted

Amazing Serum

I started using Vitamin B Serum four weeks ago and I have found that my skin feels so hydrated from using this product. It feels amazing! I use it every morning - my skin is even softer, smoother and more radiant.

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Reviewed by Aimee B.
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Combination
Skin Concerns
  • Blemishes & Breakouts
  • Blocked Pores
Rated 5 out of 5
Review posted

Keeps breakouts at bay

The only serum I use, and continue to use. Safe for when I was pregnant and now breastfeeding. Just love it!

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Reviewed by Che P.
Verified Buyer
Age Range
35 - 44
Skin Type
Oily
Rated 3 out of 5
Review posted

It’s working

Need to use a bit longer to see more results.

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Reviewed by Michelle S.
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Dry
Skin Concerns
  • Blocked Pores
  • Blemishes & Breakouts
  • Redness & Inflammation
  • Dryness
  • Pigmentation
Rated 5 out of 5
Review posted

Dewy & Lovely - Immediately Noticed Results

My beautician recommended I use this product, I had been taking Vitamin B tablets for my skin. I noticed great results within a week of use, however the positive results of this serum were more noticeable when I stopped using it for about a month and my skin broke out. I have since resumed using it and have again noticed results within days of using it. Highly recommend!

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